Money·2 min read

Want to Invest in the Metaverse? Here's How to Get Started

accessibility, woman wearing VR headset
Design: theSkimm | Photo: iStock
June 21, 2022

Fun fact:the metaverse didn’t start with Facebook (err…Meta). But it’s growing fast, and attracting deep pockets. Think: Snoop Dogg and Paris Hilton.

Okay, but what is the metaverse?

It’s a combination of a new, digital world and virtual reality. You will have the chance to buy a virtual place to live and clothes for your avatar. That means you might find yourself purchasing a new home and new outfits. Psst…Nike’s got you. 

How do I invest in the metaverse?

Keep in mind that investing in the metaverse is a very risky move. Because no one knows exact values yet. But if you and your portfolio can handle the uncertainty, and your financial advisor has given it their blessing, here are a few options.

Opt for platforms with metaverse ties.

You’re probably already familiar with some companies that are betting on the metaverse. Remember when Facebook got a new name? (*Cough, Meta, cough.*) Fitting, since it recently launched it’s own virtual reality metaverse platform, Horizon Worlds. Then there’s Roblox, the popular VR gaming platform. And Boeing plans on using the metaverse to design planes and let employees interact with robots. 

Get in on the (virtual) real estate boom.

The housing market in the real world might be facing some economic issues. But some investors say real estate in the metaverse is thriving. And several platforms have already started selling land via NFTs. So if you’ve ever wanted to live close to your fave celebs, there’s hope. (Hi, Snoopverse.)

Where’s this going?

Companies and celebs are investing millions of dollars in the metaverse in hopes it will be the next big thing. No guarantees though. Only time will tell.


The metaverse isn’t just for techies and gamers. It’s an entirely new world. And yes, it’s possible to grab a few shares while it’s still (somewhat) new.

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